the creative system
for food & beverage brands

rhythm, not roulette — steady on-brand creative that compounds.

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Appetite-led Meta ad creative for a food and beverage brand

the world has changed.
one hero shot won't carry the feed.

but generic ai platforms make slop

You need more volume, but generic AI makes slop that kills appetite. On the other end, agencies are slow and expensive.

Cuttable makes good ads, instantly

food and drink sell on appetite, in use, in the moment. Cuttable turns one shoot into a steady rhythm of on-brand ads — product-in-use, not product-on-shelf — at the volume Meta needs before fatigue.

campaign success depends on volume and variation of ads

— Meta

one system. brief to performance.

Cuttable understands your brand, cuts your existing assets into on-brand ads with fresh angles, publishes to Meta and shows you what wins, then iterates on the winners.

learn

Cuttable understands your brand by pulling in your assets, voice, products from Shopify and deep customer research so everything it makes feels on-brand.

create

You brief, Cuttable creates. Everything from trending static ads, short-form video ads and long-form narrative ads edited for you, through to brand-trained, life-like AI photography and video. Built for Meta and TikTok.

repeat

Publish direct to Meta and TikTok, everything resized and ready to perform. Set up in Ads Manager for you. Then Cuttable pulls the results back in and shows you what's working. Then you iterate and brief the next batch.

real results from $30M monthly spend + 300 brands.

what wins in food & beverage.

AI images and video

ai video content creation
built on your brand.

Cuttable has always made ads from your existing images and video (like the examples above), but now it also creates brand-trained video and images that feel like a real shoot. Scroll down to see some examples for food & beverage brands.

It's making it super-easy to keep up with the demands of prepping creative — which has been relentless until now. It has eliminated lots of expenses and does the creative thinking for me. It's been a game changer.

hear from our customers

who have transformed how they and their teams keep up with the volume and variety of ads needed to perform on Meta.

FAQs

Low AOV — does paid still work?

How do you keep CPMs efficient?

How often should I refresh?

Can you make appetite-led video?